Affirmative Action Policies Essay Example | Topics and Well Written Essays - 1750 words

Governmental policy regarding minorities in society Policies - Essay Example Just in the late many years of the only remaining century the government and the Supreme Court, Republicans and Democrats, and different human rights associations actualized orderly way to deal with settle the issue of separation in work and training, however the outcomes were typically immaterial. Racial clashes and segregation persevered just as endeavors to kill them. In the second 50% of the twentieth century the last were named as 'governmental policy regarding minorities in society' arrangements. The birthplaces of these arrangements goes back to 1961, when President John F. Kennedy gave Executive Order number 10925 announcing the 'governmental policy regarding minorities in society' strategy the focal pivot of the US business and instructive strategies. The Civil Rights Act turned into the following stage toward disposal of segregation in the United States. After its endorsement in 1964, the need developed to change various customary arrangements and authority methodology, for example, rank status and inclination tests, which included prejudicial arrangements. In 1965 President Lyndon Johnson marked his Executive Order number 11246 expressing that all administration contractual workers and subcontractors were obliged to make agreed move to guarantee that candidates are utilized regardless of their race, statement of faith, shading, or national starting point. The request was promptly trailed by a progression of claims that upheld the arrangement of governmental policy regard ing minorities in society. Along these lines, the Supreme Court controlling in Griggs versus Duke Power Company case refuted knowledge tests and a few other segregating rules in business. The recently made administrative organizations, the Office of Federal Contract, needed to execute the request (Encyclopedia Americana, 1985: 241). The contemporary importance of the term 'governmental policy regarding minorities in society' has not changed over years. The underlying reason for governmental policy regarding minorities in society additionally stayed unaltered: end of racial, sexual, ethnic, inability, or some other separation. In 1996, President William Clinton characterized governmental policy regarding minorities in society as a push to build up a deliberate way to deal with open the entryways of instructive, work, and business improvement chances to qualified people who happen to be individuals from bunches that have encountered long-standing and persevering separation (Clinton, 1996: 131). In the ongoing years the certifiable projects has gotten one of the most generally talked about household issues in the United States. Various investigators will in general consider the governmental policy regarding minorities in society strategy an exceptionally viable instrument that fundamentally diminished oppression non-white and female populace of the United States. In any case, there is additionally a sentiment that the certifiable endeavors have been only an extraordinary hallucination from the earliest starting point: the positive outcomes were made up to legitimize gigantic aggregates of cash spent on execution of confirmed projects. Albeit the two stances have apparently solid contentions, it will be nearer to reality to express that governmental policy regarding minorities in society arrangements to a great extent fizzled. Principle Discussion As a matter of first importance, there are dependable information that shows the expansion in prosperity of certain delegates of racial minorities was accomplished not to the detriment of the white lion's share, yet to the detriment of different agents of a similar minority: The social liberties development, hostile to segregation

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Light versus Dark love: Fitzgerald’s The Great Gatsby All through The Great Gatsby by F. Scott Fitzgerald, connections created and the unavoidable occurred. Daisy Buchanan and Jay Gatsby revived their adoration, or so it appeared. Daisy Buchanan has an obvious subtle quality about herself. Fitzgerald relates Daisy with the sun on account of this quality. Fitzgerald additionally connects Gatsby with haziness. Dimness can not endure where there is light, along these lines Daisy’s and Gatsby’s love can not endure. Inside the initial three parts of the novel Fitzgerald readies the peruser for the remainder of the book by foretelling. One of the most paramount hints in the first place was when Daisy snapped out the flame in the wake of hearing Gatsby’s name referenced by Miss Baker. This is a significant part in the book on the grounds that â€Å"Fitzgerald partners Daisy’s expressions of love for Gatsby with sunlight.† (Sutton) The waking up from the light foretells that Daisy’s expressions of love for Gatsby have vanished similarly as the light from the flame has. Because of the way that Gatsby is related with murkiness, he endeavors to pull in Daisy through an astonishing showcase of fake light. At the point when he tosses his gigantic luxurious gatherings, his endeavors appear. Scratch clarifies one of Gatsby’s parties by saying there were â€Å"enough shaded lights to make a Christmas tree of Gatsby’s huge garden.† (Fitzgerald 40) But, â€Å"No matter how splendidly his lights sparkle, he can not stop the progression of time as epitomized in the changing of seasons.† (Sutton) By the changing of seasons, from pre-winter to fall, for the most part all light will stop to exist, so will Daisy’s love for Gatsby. Another endeavor Gatsby attempts to draw in Daisy’s consideration is in part five. The lights originating from Gatsby’s house were ... ...ut the light.† (Fitzgerald 147) That was a significant part in the plot because of the way that her affection for Gatsby is represented by light. When she killed the light, it clarified that she no longer has affections for him. Nor will she ever. Much increasingly verification to show that they were not in adoration is when Tom goes to execute Gatsby. He succeeded. No one at any point discovered that Tom murdered Gatsby. Daisy and Tom kept on carrying on with their life. Fitzgerald never expressed if Daisy battled with the way that she for all intents and purposes slaughtered two individuals. Just can accept that she didn't give it a second thought. By and large, Daisy’s and Gatsby’s love was destined from the beginning. Fitzgerald partners Daisy’s love for Gatsby with daylight. From the beginning, Daisy had been putting out that daylight. Fitzgerald additionally clarified that their adoration would not endure when he decide to put the novel’s setting in harvest time.

Compare and Contrast Sainte-Foy and the Chartres Essay

Both the Chartres church building and the Saint-Foy share numerous things for all intents and purpose and furthermore numerous things that separate them from each other. Right off the bat they are both Christian chapels, so they were made to revere Jesus Christ as the master and friend in need. They are both situated in northern Europe ; the Chartres in Chartres, France as it is named after the town, and afterward the Saint-Foy in Conques, France. Them two were endeavors in which they were paid for by the pioneers of the urban areas they live in. The two of them are a lot of a piece of the towns they are in, while there are building and houses directly close to the chapels. They were both worked in the cross as most Christian houses of worship are worked to represent the cross of Jesus, their friend in need. They were both made of stone which demonstrated to have a great deal to do with the engineering of the structures. Generally those are the significant likenesses. The distinctions exceed the likenesses however. The development and design of the structures (outside of the cross formed gullible) would presumably be the primary contrasts. The tops of the structures are worked with various emotionally supportive networks. The Sainte-Foy has an adjusted curve on the roof. While the Chartres has a triangular curve framework that utilization ribs as the principle bolster structure to keep the structure up as opposed to a tough adjusted curve. The Chartres house of prayer was manufactured generally of rib like shafts that associated at the roofs with the goal that they could account for the recolored glass windows that are to pervasive on the dividers. The recolored glass took into consideration an all the more sacred inclination to the congregation, it might be said where you ventured into a bit of paradise when inside, as the light reflected off the bits of glass as they recounted accounts of the life of Jesus and other Christian stories. Sainte-Foy didn’t have that much glass; it was significantly more basically stable with its dividers being made up for the most part by stone. The dividers of the places of worship are constructed distinctively where the Chartres church building must have flying braces on the exterior of them so that there is more help on the structure because of the way that the framework is made up loads of glass. The Chartres basilica was a lot of worked with a more vertical feel to it than did Sainte-Foy. At pretty much every moment there is something in the Chartres that is nearly pulling your consideration upward towards the sky whether you were inside or outside of the congregation.

International Management Essay Example | Topics and Well Written Essays - 3000 words

Global Management - Essay Example So what difficulties do universal firms face in a worldwide commercial center? What is the nature, and job of INRP that sway global organizations? This paper investigates the assorted components of INRP regarding the political, monetary, social, moral, and social condition predominant in various nations; and examinations their effect on organizations with models drawn from various nations, and exchange. This paper finishes up with a compact synopsis of the rising worldwide difficulties to universal exchange, and business objectives to defeat them. Globalization has wide incorporating undertones. While the financial coordination of organizations has quickly developed, the political, social, and social interfaces over the fringes keep on presenting difficulties to worldwide exchange. With developing economy, institutional changes become unavoidable. In the early or rising stages, economies are frequently unusual and unstable (Meyer, 2001, pp. 357-367). Overseeing speculation and capital in such a market without a comprehension of the financial guidelines, and exchange rehearses, could turn nightmarish. Scott (2002) ordered the administering foundations as â€Å"regulatory, standardizing, and social cognitive.† Formal organizations are regularly portrayed by rules, arrangements, and requirement laws. Casual organizations then again, are woven around standards, values, and mental models curious to a specific geographic district, or nation (North, 1994). Such groupings are regularly helpful in worldwide business the board for reasons for advertise investigations. Five decades back, Hall (1960, pp. 87-96) articulated five factors that influence holding of worldwide organizations, which are pertinent even in current occasions. Brief understandings from Hall’s article in the Harvard Business audit are summed up beneath:- Subtleties of time: Time has its own quiet understandings across national limits. For example, a postponement

Carbon-Fibre Composite Materials Coursework Example | Topics and Well Written Essays - 1250 words

Carbon-Fiber Composite Materials - Coursework Example There are various kinds of car. A vehicle is the most widely recognized sort of car involving to a great extent in the ease of use in human populace. Essentially, the essential pieces of a vehicle incorporates: the outside, lights, inside, chasis, brakes, suspension, and motor. Materials utilized for the different pieces of a vehicle needs to satisfy different models and consent to guidelines and enactments that guarantees the wellbeing and natural worries of the machines. Generally, materials utilized for car parts creation involves metallic materials, aluminum, steel, magnesium and other metallic amalgams. Be that as it may, with the ascent of present day innovation where different investigation found new looks into, a significant number of the metallic pieces of vehicle are currently supplanted with materials comprised of composite materials (Ghassemieh). Composite materials, for example, carbon-fiber composites have been generally applied in car handling. Carbon filaments are tho se fiber materials got from carbon. They are combined and bound with different materials, for example, polymer gums prepared under warmth, weight and vacuum to infer the extraordinary properties for the composites (Johnson, T. n.d). They are considered as new variety for high quality materials. It contains about 90% carbon fiber which is truly sturdy and solid. They are entirely reasonable when utilized in applications requiring solidness, quality, lesser weight and unrivaled weariness attributes (Hegde, et al. 2004). Carbon Fiber composite polymers or CFRP are formulated in vehicle producing as they are lightweight.

St. Johns Wort Drug Interactions With Antidepressants

St. Johns Wort Drug Interactions With Antidepressants Depression Treatment Medication Print St. Johns Wort Drug Interactions With Antidepressants Risk of Serotonin Syndrome With St. Johns Wort and Antidepressants By Nancy Schimelpfening Nancy Schimelpfening, MS is the administrator for the non-profit depression support group Depression Sanctuary. Nancy has a lifetime of experience with depression, experiencing firsthand how devastating this illness can be. Learn about our editorial policy Nancy Schimelpfening Medically reviewed by Medically reviewed by Steven Gans, MD on January 24, 2020 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on February 04, 2020 Depression Overview Types Symptoms Causes & Risk Factors Diagnosis Treatment Coping ADA & Your Rights Depression in Kids B. Boissonnet / Getty Images In This Article Table of Contents Expand How St. John's Wort Works Pontential Interactions Risk of Serotonin Syndrome Other Drugs & Serotonin Syndrome Nutritional Supplement Cautions View All St. Johns wort is a dietary supplement people often take as a natural treatment for depression. The herb has similar actions as antidepressants, which means taking the supplement can interact with, or add to, the effect of certain medications prescribed to treat depression. If you plan to take St. Johns wort, there are a few things you should know about how it can interact with your other medications as well as potential side effects. How Does St. Johns Wort Work? St. Johns wort is an herbal supplement marketed as a natural remedy for depression, anxiety, and other mood disorders. Proponents of St. Johns wort believe the herb can increase the amount of  serotonin in the brain. Serotonin is a neurotransmitter (a chemical signal in the brain) that may be deficient in some people with depression. The Health Benefits of St. Johns Wort Potential Interactions Between Antidepressants St. Johns Wort St. Johns wort can interact with antidepressant medications. As a result, your doctor will likely advise you to avoid the combination. If youre considering adding St. Johns wort to your treatment plan, its important to discuss why you are considering taking both medications with your doctor. Instead, your doctor may suggest adjusting your dose or trying a new medication rather than taking St. Johns wort and a prescription antidepressant together. Some people try taking St. Johns wort as a way of reducing or minimizing their need for prescription medication. Its important to realize, however, that St. Johns wort is an active medication and should be approached the same way you would a pharmaceutical prescribed to you. St. Johns wort has the potential to interact with several different classes of antidepressant drugs, including: Selective serotonin reuptake inhibitors (SSRIs): These medications work by blocking the reuptake of serotonin in nerve cells, which effectively increases the amount of serotonin present to bind with and communicate a signal to the next cell.Selective norepinephrine reuptake inhibitors (SNRIs): These medications raise both serotonin and norepinephrine levels in the brain.Tricyclic antidepressants (TCAs): Tricyclic antidepressants are an older generation of medications that also raise serotonin and norepinephrine levels in the brain.Monoamine oxidase inhibitors (MAOIs): MAOIs raise serotonin, norepinephrine, and dopamine levels in the brain. There are specific medications in each class, including well-known drugs like Prozac (fluoxetine), Cymbalta (duloxetine), and Zoloft (sertraline). In addition to being prescribed as a treatment for depression, many of these medications can be used to treat anxiety and other mental health conditions such as bipolar disorder. Selective Serotonin Reuptake Inhibitors Common SSRIs include: Prozac (fluoxetine)Paxil (paroxetine)Zoloft (sertraline)Celexa (citalopram)Luvox (fluvoxamine)Lexapro (escitalopram) Selective Norepinephrine Reuptake Inhibitors Common SNRIs include: Cymbalta (duloxetine)Savella (milnacipran)Effexor (venlafaxine)Pristiq (desvenlafaxine) Tricyclic Antidepressants Common TCAs include: Elavil (amitriptyline)Tofranil (imipramine)Ascendin (amoxapine)Anafranil (clomipramine)Pamelor (nortriptyline)Norpramin (desipramine)Vivactil (protriptyline)Surmontil (trimipramine)Sinequan (doxepin) Monoamine Oxidase Inhibitors Common MAOIs include: Parnate (tranylcypromine)Nardil (phenelzine) The 5 Major Classes of Antidepressants Risk of Serotonin Syndrome Increasing serotonin may help improve symptoms of depression, but levels that are too high can cause a potentially serious condition known as serotonin syndrome. If you are using a prescription antidepressant and/or a nutritional supplement for depression, its important to know the symptoms of serotonin syndrome. Elevated serotonin levels can result if you are taking: A high dose of a single antidepressantTwo or more antidepressants or an antidepressant plus St. Johns wortSt. Johns wort or an antidepressant plus another medication that interacts with and raises serotonin levels (including common medications found in cold and cough preparations) Serotonin syndrome is a serious condition that can be fatal without treatment. Contact your healthcare provider right away if you are experiencing symptoms while taking medications or supplements used to treat depression. Symptoms When serotonin levels are too high, a serious set of symptoms can occur. Symptoms of serotonin syndrome may include: HeadacheFeverShiveringSweatingHigh blood pressureRapid or irregular heartbeatUpset stomach, diarrheaAgitation, confusionInvoluntary twitching, tremors, overactive reflexesSeizuresLoss of consciousnessComa Treatment The first step in treating serotonin syndrome is stopping all medications and nutritional supplements (including St. Johns wort). Due to the risk of a condition known as SSRI discontinuation syndrome, you should not stop taking these medications suddenly or without first consulting your doctor. While SSRI discontinuation syndrome can be uncomfortable, serotonin syndrome can be quite serious if not life-threatening, and it requires immediate medical treatment. Treatment for serotonin syndrome may include the administration of serotonin antagonists such as methysergide and cyproheptadine. Benzodiazepines, such as Ativan (lorazepam) or Valium (diazepam), may also be given in order to reduce symptoms such as muscle rigidity. Tapering Off Antidepressant Medications Prevention In order to prevent serotonin syndrome, closely follow your doctors prescription for taking your medications.  In addition, make sure each of your healthcare providers is aware of any medications or supplements you take, including herbal remedies like St. Johns wort and over-the-counter medications, such as those used for sleep or cold and cough medicine. If you want or need to transition from one antidepressant to another, or from a prescription antidepressant to herbal supplements which might potentially affect serotonin, only do so after talking with your doctor. Your serotonin levels could remain elevated for a period of time after you stop taking your medication. You may need to allow a washout period before starting another medication, herb, or supplement which may have similar effects on serotonin. Everything You Need to Know About Antidepressant Withdrawal Other Drugs Linked to Serotonin Syndrome If you are taking St. Johns wort or an antidepressant, its important to be aware of other drugs that may also lead to serotonin syndrome, such as: 5-HTP  (5-hydroxytryptamine or 5-HT)  Panax ginsengLithiumSelegilineBuspar (buspirone)Dextromethorphan (found in many cough and cold remedies)ChlorpheniramineTriptans (migraine medications)Pain medications including codeine, fentanyl, meperidine, and tramadolDopamine agonists including levodopa, amantadine, and bromocriptineIllegal drugs such as cocaine, LSD, ecstasy (MDMA), and amphetamines Using Caution With Nutritional Supplements The interaction of St. Johns wort with some antidepressant medications is just one example of how nutritional supplements, though marketed as natural, plant-based, and even organic, can cause side effects or interact with other medications as prescription drugs can. Before taking any herbal or nutritional supplement, discuss dietary supplement use with your doctor to ensure you are educated and empowered to make the right decisions for your health. A Word From Verywell If you are looking for non-medication methods to help manage your depression or anxiety, there are many options. Psychotherapy can be very helpful either alone, or when combined with an herbal supplement like St. Johns wort or an antidepressant. Short-term options such as interpersonal therapy for depression can also be effective for some people with depression. Other therapies, such as cognitive-behavioral therapy, behavioral therapy, and rational emotive behavior therapy, can also be used to help people cope with depression. You may also want to explore self-help strategies including self-help books, depression support groups, and online support communities. Healthy Ways to Cope With Depression

Stagflation Research Paper - 550 Words

Stagflation (Research Paper Sample) Content: EssayEconomicsNumber of Pages: 28th December 2015Stagflation: Explanation and IllustrationStagflation is a situation where the level of inflation is high due to high price of goods and the level of unemployment is also high due to a stagnant economic growth. Therefore, stagflation is a combination of stagnant economic growth and inflation. Until the 1970s, many of the Economists at the time believed that inflation and Unemployment had an inverse relationship, in that when inflation occurred, there would a low unemployment rates. This was because an increase in commodity prices would enable firms to increase expansion-wise and thus more people would be hired.This situation happened in the 1970s when the oil crisis hit the United States. A deep recession caused by high interest rates was the step the Federal Reserve Bank took to correct this situation and stabilize the economy. This made many economic segments be unable to borrow thus reducing the money supply in the e conomy. However, the basic consumer suffers the most in such a case since commodities are rather expensive and they can hardly get jobs to provide their basic needs. Thus, consumers are forced to cut their spending in a hasty way inorder for them to survive in such an economy (Lisa "An Explanation of Stagflationà ¢Ã¢â€š ¬Ã‚ ).There are two main causes of stagflation that are widely accepted by many Economists. Those who believe in the Keynesian theory refer to supply shocks as the cause. High price levels of either energy or food, which increases the level of supply of money, makes too much money to chase few commodities. Those other Economists of the supply side believe that introduction of high taxes, business regulation and a state welfare that is persistent enable people to live in good conditions and thus no need to work (Thompson "Stagflationà ¢Ã¢â€š ¬Ã‚ ).An economy will commence with a record of increased growth in the spending habits, which is caused by increased money supply. This causes prices to shoot up, causing great inflation and reduced unemployment. Friedman, a renowned Economist, believed that decline in unemployment caused high expectancy of inflation to increase further, resulting to low wages. This would attract employees demanding for higher wages, which will lead to increased unemployment but within the normal rate.Stagflation is mostly caused by a supply side shock, that is, where high prices in commodities causes rising cost of business operations and thus the aggregate supply (AS) will shift leftwards. This will result in high inflation and low output/unemployment rates. The figure below tries to explain how stagflation occurs using the supply shock factor (Tejvan "Stagflationà ¢Ã¢â€š ¬Ã‚ ).Price level AS2P2 AS1P1Y2 Y1 ADReal GDP (Y)Policy makers usually have a challen... Stagflation Research Paper - 550 Words Stagflation (Research Paper Sample) Content: EssayEconomicsNumber of Pages: 28th December 2015Stagflation: Explanation and IllustrationStagflation is a situation where the level of inflation is high due to high price of goods and the level of unemployment is also high due to a stagnant economic growth. Therefore, stagflation is a combination of stagnant economic growth and inflation. Until the 1970s, many of the Economists at the time believed that inflation and Unemployment had an inverse relationship, in that when inflation occurred, there would a low unemployment rates. This was because an increase in commodity prices would enable firms to increase expansion-wise and thus more people would be hired.This situation happened in the 1970s when the oil crisis hit the United States. A deep recession caused by high interest rates was the step the Federal Reserve Bank took to correct this situation and stabilize the economy. This made many economic segments be unable to borrow thus reducing the money supply in the e conomy. However, the basic consumer suffers the most in such a case since commodities are rather expensive and they can hardly get jobs to provide their basic needs. Thus, consumers are forced to cut their spending in a hasty way inorder for them to survive in such an economy (Lisa "An Explanation of Stagflationà ¢Ã¢â€š ¬Ã‚ ).There are two main causes of stagflation that are widely accepted by many Economists. Those who believe in the Keynesian theory refer to supply shocks as the cause. High price levels of either energy or food, which increases the level of supply of money, makes too much money to chase few commodities. Those other Economists of the supply side believe that introduction of high taxes, business regulation and a state welfare that is persistent enable people to live in good conditions and thus no need to work (Thompson "Stagflationà ¢Ã¢â€š ¬Ã‚ ).An economy will commence with a record of increased growth in the spending habits, which is caused by increased money supply. This causes prices to shoot up, causing great inflation and reduced unemployment. Friedman, a renowned Economist, believed that decline in unemployment caused high expectancy of inflation to increase further, resulting to low wages. This would attract employees demanding for higher wages, which will lead to increased unemployment but within the normal rate.Stagflation is mostly caused by a supply side shock, that is, where high prices in commodities causes rising cost of business operations and thus the aggregate supply (AS) will shift leftwards. This will result in high inflation and low output/unemployment rates. The figure below tries to explain how stagflation occurs using the supply shock factor (Tejvan "Stagflationà ¢Ã¢â€š ¬Ã‚ ).Price level AS2P2 AS1P1Y2 Y1 ADReal GDP (Y)Policy makers usually have a challen...

Effective Communication in Health and Social Care Essay

In health and social care effective communication a key skill all professionals should have when working with families, carers, children and young people. Having this skill helps to build trust it can also encourage the individual to use the services. Effective communication is essential when trying to establish and maintain relationships and it is a process that involves listening, questioning, responding and understanding. However there are many barriers that can effect how effective the communication is a few examples of these barriers could be: language, personality, visual or auditory impairment or a disability. In order to over come these barriers there have been many advances in the strategies that can help in situations where the†¦show more content†¦The hearing aid can be programmed to deal with background noise, however the hearing aid can also be cases differently, as there are a variety of shells the aid can go in the hearing aid can be cased in a; full, low prof ile, half, soft or hard shell. Hearing aids are often prescribed to service users after they have had a hearing test, after t his test it will also be clear what type of hearing aid is needed. After further research I discovered that hearing aids are not as good as some people make them out to be, as the article why things suck: Hearing aids (2008), explains, that the problems are with the microphone, the processor and the battery of the hearing aids. The microphone, this article suggests that it picks up all sound coming from all directions, to a service user this could be come irritating, and confusing, if this is the case it will be hard for the user to focus in on the sounds they need to hear. In a health and social care setting this could become difficult if a hearing impaired person is in a hospital, they may find the professionals voice hard to hear while background noise is happening. If this was to happen the communication would not be effective, as the service user will not be able to hear all the information and therefore wouldn’t understand what was going on. This relates to argyle’s communication cycle, the cycle is made up of six stages: idea oc curring, messageShow MoreRelatedDeveloping Effective Communication in Health and Social Care1395 Words   |  6 PagesUnit 1: Developing Effective Communication in Health and Social Care P3 There are a number of barriers to effective communication in health and social care. One of these is environment. If the environment gets in the way of effective communication, then the receiver may not understand the message that is being given to them. An example of environmental factors in a health and social setting would be a busy hospital being uncomfortably busy or loud. If a patient is in a busy ward and cannotRead MoreEffective Communication Skills For Health And Social Care1518 Words   |  7 PagesIntroduction: Effective communication skills help a person in a vulnerable situation to feel secure, safe and also respected. It allows the individuals to express their needs and concerns. Health and social care workers have the tools to provide understanding and support in their workplace. Communication in a care setting allows the staff, service users and visitors to help build a relationship and bond between them. As a way of promoting diversity, different relationships can be established withRead MoreEffective Communication At The Health And Social Care Sector1564 Words   |  7 PagesAn effective communication takes an important part in the health and social care settings. Communication is the way how we express our own feelings and thoughts, giving and receiving with each other and what make us become independent through making choice and the ways we learn. Between analysing Alan’s case, this essay will demonstrate the importance of effective communication when working with diverse communities in health and social care sector. According to Brown (2015), an effective communicationRead MoreEffective Communication And Health And Social Care Settings2156 Words   |  9 Pageswill explain the different roles of effective communication in health and social care settings. The communication between colleagues service users and also why multi agency working is important in effective communication. It will include all the communication forms which are interpersonal interactions, communication and language needs and preferences. Effective communication when having conversation with the service users even work colleagues when having an effective conversation. No one will get confusedRead MoreEffective Communication Within A Health And Social Care Setting1946 Words   |  8 PagesEffective communication in practice In this essay I will be analysing effective communication and reflecting on a personal situation that demonstrates this within a health and social care setting. There are many different types of communication, verbal, non-verbal, formal, informal, written and it can be shown through your tone of voice, thorough your facial expression, as well as the through your body language. The official definition of communication according to Oxford Learning Dictionary isRead MoreUnit 1 ; Effective Communication in Health and Social Care Essays2972 Words   |  12 PagesUnit 1: Developing Effective Communication in Health amp; Social Care Task 1 Communication is a term used by professionals in the Health and Social Care system, but is also used on a daily basis by everyone all around the world in many different ways. In this written report I will discuss the role of effective communication and interpersonal interaction in Health and Social Care settings. Communication can be explained and put forward in different types of ways, depending on the person whom youRead More- the Role of Effective Communication and Interpersonal Interaction in a Health and Social Care Setting.3197 Words   |  13 PagesUnit 2: Communication and values | | Yvette Moyo | Centre Number : 20669 | | | | | Contents Page * The role of effective communication and interpersonal interaction in a health and social care setting. * Theories of communication Keywords: Communication Interpersonal skills Verbal language and examples Non verbal language examples Service user Care provider This report will cover the role and importance of effectiveRead MoreThe Role Of Effective Communication And Interpersonal Interaction On A Health And Social Care Context1952 Words   |  8 PagesExplain the role of effective communication and interpersonal interaction in a health and social care context. Communication is the way of exchanging information, receiving and giving a message to someone or more than one person, this is also known as passing information on by visuals, speech,writing,behaviour and signals. In a health and social care setting, Communication is incredibly important because service users needs need to have been met and the messages need to be clear for a person toRead MoreThe Role Of Effective Communication And Interpersonal Interaction Within A Health And Social Care Context?1702 Words   |  7 PagesP1) Explain the role of effective communication and interpersonal interaction in a health and social care context? Communication is the process of exchanging information, thoughts and feelings between people, through speaking, writing or body language. Effective communication is about more than just exchanging information. This concept makes sure that the transmitted message is received and understood by the other person in the exact way it was intended. However the other person has to demonstrateRead MoreThe role of effective communication and interpersonal interaction in a health and social care context. (P1)1723 Words   |  7 Pagesï » ¿The role of effective communication and interpersonal interaction in a health and social care context. (P1) This booklet aims to explain the role of effective communication and interpersonal interaction in a health and social care context. Effective communication in a health and social care context is important because things need to be heard and said clearly. An example of when effective communication is important is if a nurse is having a conversation with a doctor and discussing a patients

The Sociological And Psychological Aspects Of Communication

Linguistics Linguistic can be defined as something of or belonging to language. Whereas, Linguistics is the science of language, including phonetics, phonology, morphology, syntax, semantics, pragmatics, and historical linguistics. Linguistic is one of the four branches of Anthropology which is called Linguistic anthropology. Anthropology is the that deals with the origins, physical and cultural development, biological characteristics, social customs and beliefs of humankind. According to the Funk and Wagnalls encyclopedia, â€Å"Linguistics is the scientific study of language. It focuses on the sounds, words and grammar of specific languages; the relationships between languages; or the universal characteristics of all languages†. It may also analyze the sociological and psychological aspects of communication. Languages may be described and analyzed from several points of view. Talking about language here, â€Å"Language is the system of arbitrary symbols human beings use to encode a nd communicate about their experience of the world and of one another.† (Lavenda and Schultz 2008: 246). Language is part of what makes us human. Language is the most striking cultural feature of human beings. Language is intrinsic to the expression of culture. As a means of communicating values, beliefs and customs, it has an important social function and fosters feelings of group identity and solidarity. It is the means by which culture and its traditions and shared values may be conveyed andShow MoreRelatedAn Sociological And Psychological Aspects Of The Communication Process1199 Words   |  5 PagesDescribe communication, evaluate the stages of the communication process and assess the key aspects of each process. Evaluate the importance of successful communication and explain how interference can affect communication by using one of the communication models by looking at the impact communication had on the receiver, explaining factors like Source, Nature, Level, Time, Frequency, Use, Form and Type. Critically evaluate the sociological and psychological aspects of modern communication methodsRead MoreSociological Aspects Of Social Psychology901 Words   |  4 Pagesdiffering branches when referring to social psychology: 1. The sociological aspect of social psychology, which was mainly developed in Europe as a subdivision of sociology. 2. The psychological aspect of social psychology, which was developed in the US The differences between the two divisions are, that the sociological way of viewing social psychology focusses more on group interaction, group processes, while the psychological aspects of social psychology focusses more on the individual and how theRead MoreAlcohol And Drug Addiction Among People Of Different Ages861 Words   |  4 Pagesaddictions have psychological, biological, and sociological roots to it. This paper will discuss research findings regarding the main points, roots and underlying reasons of alcohol and drug addiction mostly in adolescents, and it also provides prevention, solutions, and recommendations to these issues in the society. Many different researches approve the fact that psychological, sociological, and biological factors are related to each other in many different ways. 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Because it is so important, theorists have developed two views about how to determine whether a transaction is interpersonal or not. We will be looking at the situational and the developmental view by applying it to a scene from a movie in order to determine which one is a better indicator. The particular scene that will be discussed is a sceneRead MoreVirginia Henderson’s Concepts of Nursing and its Application to Practice1420 Words   |  6 Pagesenvironmental danger or injury of others, communication, worship of one’s faith, working toward accomplishment, recreational participation and a learning and discovering curiosity that leads to normal development and maintenance of health. While all of these needs are intertwined when giving care, for the purposes of this paper, these â€Å"activities of daily living† (ADLs) will be sorted into different groups: physiological, psychologic al, spiritual and sociological. (Tourville, 2003) Henderson also emphasizedRead MoreThe Role of a Midwife in Maternity Care1448 Words   |  6 Pagesthe essay it will look at the following outcomes: the role and responsibility of the midwife within current maternity care provision, the importance of sensitive midwifery, key legal and ethical dimensions of the midwifes role and key sociological and psychological agendas impacting on current maternity care. In todays society, the midwife has more roles and responsibilities than ever before. A midwife is someone who has to be able to provide women with the essential care, supervision and adviceRead MorePsychology : Theory Of Psychology1637 Words   |  7 Pagesthree major parts: ID, ego, and super-ego. In addition, most of the aspects of one’s personality and actions are driven by parts of the unconscious mind and at times contradict with the conscious mind, where this creates anxiety. 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The media are implicated in government and politics in an obvious way because modern systemsRead MoreThe Correlation Of Mental Health And Substance Use Disorder995 Words   |  4 Pagesareas of life regardless of gender, race, and age. There are numerous forms of mental illnesses that impacts individuals in various capacities, however, there is no one direct cause of mental illnesses, rather they are a combination of biological, psychological, and social components that have a direct impact on the individuals. On a biological level individuals are impacted by an abnormality within their genetics, which can predispose an individual to potentially inheriting a mental illness. Other biological

External and Internal Environmental Analysis - 1293 Words

External and Internal Environmental Analysis Richard Moody STR/581 April 1, 2013 Ryan Derrickson Introduction Apple, Inc. started as a computer company launched back in 1976 by Steve Jobs and Steve Wozniak. The goal behind Apple Inc. was to create a computer that could be used by diverse global communities. Apple has always been very savvy in their approach on releasing the advanced technology that their company provides. Along with their innovative company computer products, Apple Inc. has expanded into other avenues. In addition, to the computers Apple Inc. has found themselves in the market of designing and manufacturing mobile and†¦show more content†¦Competition in the market is something Apple is going to continue to expect. Competition is constantly growing especially since new competitors are always coming into the market. Companies like Microsoft and IBM are Apple’s direct competition in the computer market. This has in some way affected Apple’s profit margin, when computer companies such as Asus can sell a laptop at a third of the price of an iM ac laptop. But despite the increase in competition Apple, has created a cult like atmosphere with their brand. Having worked in various studios, there are engineers around the world who are die hard Apple computer lovers. Important Internal Strengths and Weaknesses Internal environmental analysis is defined as factors within the organization that influences their activities particularly the behavior of the employees. The internal will help Apple to continue to grow and succeed. Steve Job’s is and was one the best innovative thinkers of the 20th century. He created and developed a strategic plan that allowed continued success long after he was gone. Jobs started with the first home based computer then he was the driving force behind products such as the iPod, iTunes and the Macintosh operating system. He helped set a standard of excellence for Apple Inc. to continue building upon. Being innovative has been Apple’s claim to fame. Taking risk and giving consumers products that are not only cool but meets a person’s needs created instant success forShow MoreRelatedExternal and Internal Environmental Analysis1223 Words   |  5 Pagesï » ¿ External and Internal Environmental Analysis STR/581 March 17, 2014 External and Internal Environmental Analysis External and internal environmental analysis are important for a company to achieve its goals. The purpose of this paper is to complete the external environmental scan, and perform an internal competitive environmental scan for Designer Shoe Warehouse (DSW). 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Lab Report Steam Distillation - 1025 Words

Introduction: Steam distillation is a process used often in chemistry to extract a particular component of a mixture at a temperature above the temperature where the substance starts to degrade. As a homogeneous mixture is cooled while being exposed to a component in gaseous form, the partial pressures of the parts (hypothetical pressure of a gas if it had the same volume as the total volume at the same temperature) increases over time. Extraction can occur when the sum of the partial pressures is greater than the atmospheric pressure. Two qualitative tests are conducted in this lab: one with KMnO4 and another using FeCl3. KMnO4 (potassium permanganate) is able to oxidize a double bond forming a 1,2-diol at room temperature. This tests for a presence of a double bond and a positive test is a color change from purple to brown. FeCl3 (iron (III) chloride) reacts with phenols, forming into chemical complexes with different colors. This tests for a presence of a phenol group and a positive test is a color change from yellow to blue, green, red, or purple. Eugenol, or clove oil, has a double bound with a phenol group attached to it so when tested with potassium permanganate and iron (III) chloride, positive results should occur. These tests will help check if eugenol was successfully extracted. The purpose of this experiment is to isolate clove oil from freshly ground cloves by steam distillation and then analyze the clove oil with the two tests described above. MaterialsShow MoreRelated0919 Lab Report 3 Steam Distillation and 4 Crystallization2457 Words   |  10 PagesReuven Ilyayev Lab Instructor: Maciej Domaradzki Labs 3 amp; 4 09/19/11 Objective: In steam distillation lab (lab 3), we must obtain pure Eugenol from cloves through the process of steam distillation. 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Cr (VI) is rather orange, but Cr (III) is dark green - therefore by oxidizing the alcohol (2-butanol), an orange Cr (IV) is reduced to green. NMR and IR tests were taken to determine the result, and the crystallized derivative ofRead MoreSalt-Water Mixture Lab Report1866 Words   |  8 Pagesobservations recorded throughout the duration of this experiment. First off, salt-water is a homogeneous mixture, meaning that the composition is uniform throughout. In addition, water is a substance that evaporates when exposed to heat and turns into steam. The water changed state from a liquid to a gas because the water reached its boiling point, while the salt was still in solid form, just as it had been in the mixture. 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Universal Moral Wrongs and Relativism Free Essays

Universal Moral Wrongs and Relativism Lori-Ann Racki SOC120- Intro to Ethics and Social Responsibility Dr. Megan Reid November 12, 2012 Universal Moral Wrongs and Relativism In the article â€Å"Some Moral Minima†, Lenn Goodman argues that there are certain moral wrongs that are universal. He describes four areas he believes are areas of universal moral wrongs in detail. We will write a custom essay sample on Universal Moral Wrongs and Relativism or any similar topic only for you Order Now Morality has been an issue that many societies all over the world have been trying to understand and contend with for a very long time. In this paper I will explain how I agree with Goodman on the belief that certain things are and should be considered simply wrong universally. I will also explore the challenges Goodman presents to relativism by using specific examples of these challenges. I will discuss how I think there should be such universal moral requirements and defend these answers. I will then be concluding that although I agree with Goodman’s argument, the theory of relativism makes one reconsider the logical reasoning of moral minima and if it is possible to have universal moral wrongs accepted by all societies and cultures. In Goodman’s argument he confirms four universal and fundamental things that are considered not acceptable and wrong in society- moral minima. The first is genocide which also includes politically induced famine and germ warfare. The second is terrorism which also includes kidnapping and child labor force including using them as child warriors. The third category is polygamy which can encompass slavery and incest. The final category he covers is rape and female genital mutilation (Goodman, 2010, p. 8). I would without a doubt agree and share these same sentiments as Goodman describes. I would say that most of what Goodman has outlined in his arguments would be considered by most civilized societies as acts that deny human beings their rights to live a comfortable life and these acts would be considered wrong and immoral to these societies. Therefore, I would say that Goodman was right and accurate to create this list of moral wrongs that can and do affect many societies. Of course, Goodman’s statements have and will be questioned with critical thought by those who attempt to challenge the facts he has presented. We do live in a world where everything is subject to different types of interpretation, or relativism which as described by Mosser is â€Å"relativism is the idea that one’s beliefs and values are understood in terms of one’s society, culture, or even one’s own individual values† (2010, chap. 1. 8). Therefore, some of Goodman’s beliefs contradict some of the current cultural customs and traditions that have been considered acceptable in some societies. For instance, terrorism, to the ones that are involved with this act it is not wrong because they are doing it in some cases to win a kind of moral pass by risking self-immolation; they are willing to ask of themselves what they take from others. These terrorists think that they are getting offered glory and God’s garden for their act in order to erase their past and simplify their future (Goodman, 2010, p. 9). Another example would be to say that polygamy is universally wrong, would be very controversial because in many countries it is not only accepted but promoted within their culture. In the United States, polygamy is considered wrong and is illegal, but in a village such as Northern Ghana, the village chief has 11 wives and this is acceptable in his culture (Mosser, 2010, chap. 1. 8). In this example the percept ion of right and wrong is dependent on the person contending with it and the cultural beliefs they belief in. Another similar example would be Goodman’s statement that female genital mutilation is simply wrong is subject to different interpretations dependent upon cultures and customs in different societies. In some African societies this act is done to a young child to prepare her for womanhood and is considered an act of virtue. This act is considered a rite of passage that has been deeply entrenched into some of these African customs and societies. Therefore, regarding this act as immoral is very controversial and is subject to a wide range of interpretation depending upon the culture and society trying to interpret it. When considering the examples within this paper, it is clear that there is not a simple answer to whether there should be universal moral requirements. For me, I do believe we should have some universal moral requirements as human beings, but when you study other cultures and societies it can be shocking to find out that what we consider to be wrong in general is practiced in some cultures as normal behavior. As described terrorism would be considered wrong and immoral to many people in the world because the human life is considered sacred, but for those who do this to fulfill what they consider their religious obligation, it is not wrong but expected. Polygamy would also be considered by many as a wrong thing to do because it demoralizes and dehumanizes woman, it makes woman objects of ownership and not an individual human being. Yet for those that live in societies such as the Muslim society and the Northern Ghana village, it is not just accepted as the right thing to do but it can also be encouraged by the society members. Female genital mutilation is another area that many civilized societies would consider wrong and immoral to do because it hampers all sexual satisfaction for the female, and could cause sickness or even death if not done properly. Yet for those born into these African and other societies, they consider this act a rite of passage as well as a way to prevent woman from being promiscuous and/or having extra marital affairs and therefore it is the right thing to do. In conclusion, although I do agree with Goodman that there are certain things that are simply wrong, it is almost impossible to believe that there can be such universal moral requirements or moral minima. Logically I believe that there should be universal moral requirements throughout the world because of the cultural and society beliefs that I have gained throughout my life. Thinking objectively though, I think we need to accept the fact that no one man or woman can stipulate the rules of right and wrong for all cultures and societies throughout the world because of the accepted theory of relativism. If we were to give one human being the right to determine what is universally wrong, and what universal morals should be then we would be giving up all the rights of individual’s to live by their own cultural beliefs. It is human nature to question what is morally right or what is morally wrong, but no one person can really ever be one hundred percent perfect. Therefore, does it make sense for us to accept the ideas and beliefs of what is right or wrong given to us by one person? I don’t believe that we can agree to this either logically or morally. I believe that relativism is ultimately one of the main reasons why universal moral minima will not be able to be accepted by the world as a whole. References: Goodman, L. E. (2010). Some Moral Minima. Good Society Journal, 19(1), 87-94. Retrieved from: http://web. ebscohost. com/ehost/pdfviewer/pdfviewer? sid=e88efb93-bef5-4563-96c8-5c37daa7eb0e%40sessionmgr115vid=4hid=105 Mosser, K. (2010). Introduction to ethics and social responsibility. San Diego, Bridgepoint Education,  Inc. retrieved from https://content. ashford. edu/books/AUSOC120. 10. 2/sections/ch00 How to cite Universal Moral Wrongs and Relativism, Essay examples

Memo to Agents of Sigma Global Samples †MyAssignmenthelp.com

Question: Discuss about the Memo to Agents of Sigma Global. Answer: The memo below discusses about the company named as Sigma Global that provides services to its clients who are interested to undertake courses at universities overseas. The services include marketing, promotion of courses, advising students on academic matters, providing them with accommodation, transportation, and care services to the students. The following memo is addressed to Mrs. Rania Singh who is the Customer Services Agent. The Company Sigma Global provides services to their clients who are interested to undertake university courses overseas. They are mainly students and the company helps them by providing them with advice related to academics and care services. The company has clients in more than hundred and fifty countries over the world (Kotler Armstrong, 2013). A large client survey that had taken place and it was noticed that there had been a problem in the uniformity of the information provided by the agents to the probable clients. There have been some policy changes and a number of recommendations have been made. There is need for an approval by the agent from the Sigma Global for preparation of any material of marketing for the local marketing and advertising (Fullerton, Kendrick McKinnon, 2013). Ethical marketing has to be ensured by the agents concerned. Ethical marketing is the applying of the marketing ethics in the process of marketing. This will allow the company to be responsible towa rds their clients. The ethical marketing promotes the qualitative benefits for customers, which usually are failed to be recognized (Jobber Ellis-Chadwick, 2012). The information about each institution is to be ensured by the agents. The agents also need to be certain about the courses that are delivered and the ranking of the Universities. The agents have to be certain that there is the representation off all the institutions in an equal and fair manner. The agents provide advice on issues related to accommodation to the students who apply for the University courses overseas. The accommodation advices that are provided should be accurate and a promise to meet the desired expectations and experiences. Sigma Global provides transportation to the students and other clients in the first weeks in Australia (Redding Turner, 2014). The advice that is related to transportation should have the estimated cost, concessions and other benefits. Cost estimate is the product, which belongs to the cost estimating process (Mislick Nussbaum, 2015). This cost estimate has a single value and has identifiable component values. Concessions are granted in response to demands of the students and the other clients. Sigma Global also offers childcare services to the students. The cost of the childcare and the duration of such services, which are mainly concerned with opening hours and the university breaks (Chernomas Shapiro, 2013). The organization would like to persuade the agents to comply with the recommendations made by the organization. The agents should provide the students with complete knowledge about all the services that the organization gives to its clients around the world. The matter is to be clearly stated so that the agents have a clear idea about the policies of the organization. Due to the large client survey that had taken, place the problem in the uniformity of the information provided by the agents to the probable clients (Rumelt, 2012). The Sigma Global Company would like to show their commitment towards the students to make the right choices in the academic courses. The organization is confident that uniform and consistent information will be provided to the clients. Sigma Global has made these changes in the policies so that the agents do not provide incorrect information to the probable clients. The company wants to eliminate any loopholes that had generated by the agents while providing information to the respective clients. This is an attempt made by the company to make amends to the mistake com mitted by the agents during transformation of information to the respective clients. The agents have to comply with the recommendations that that have been made by the organization so that the client do not suffer due to getting the wrong information. The marketing material that is prepared by Sigma Global for marketing and advertising locally has to be approved by the organization to maintain the consistency in the market. The clients are mainly students and their main priority is to get information about the universities and academic courses abroad. Hence, the agents have to be completely sure about the courses, the rank of the educational institutions. The students will be unaware to the new place and help regarding transportation is very essential (Lee, Kang Lai, 2013). The company promises accommodation facilities to the students. The promises made by the agents must meet the expectations of the clients and the agents are responsible for this. References Chernomas, W. M., Shapiro, C. (2013). Stress, depression, and anxiety among undergraduate nursing students.International Journal of Nursing Education Scholarship,10(1), 255-266. Fullerton, J. A., Kendrick, A., McKinnon, L. M. (2013). Advertising ethics: Student attitudes and behavioral intent.Journalism Mass Communication Educator,68(1), 33-49. Jobber, D., Ellis-Chadwick, F. (2012).Principles and practice of marketing(No. 7th). McGraw-Hill Higher Education. Kotler, P., Armstrong, G. (2013). Principles of Marketing (16th Global Edition). Lee, A. H., Kang, H. Y., Lai, C. M. (2013). Solving lot-sizing problem with quantity discount and transportation cost.International journal of systems science,44(4), 760-774. Mislick, G. K., Nussbaum, D. A. (2015).Cost estimation: methods and tools. John Wiley Sons. Redding, S. J., Turner, M. A. (2014).Transportation costs and the spatial organization of economic activity(No. w20235). National Bureau of Economic Research. Rumelt, R. P. (2012). Good strategy/bad strategy: The difference and why it matters.Strategic Direction,28(8).

Tourism and Hospitality Report on Uluruâ€Kata Tjuta National Park

Question: Discuss about the Introduction to Tourism and Hospitality Report on UluruKata Tjuta National Park. Answer: Introduction This is a report, which will depict the attributes and attraction of UluruKata Tjuta National Park that is a landscape of culture and have been there for the past millennia. This report will also portray the major market that is the prime visitors of the site. The theories and the concepts will be based on this factors and push pull strategy will be sued to identify the motivation of the visitors (Fodness, 2016). The strengths and weaknesses of this site will also be analyzed to find out the improvements that could be made to this tourist spot. Background UluruKata Tjuta National Park is one of the essential parts of the cultural landscape and it spreads extensively throughout the continent of Australia. This landscape is dominated by the aboriginals in the area and is the representation of the work of Anangu(Environment.gov.au., 2017). This is a national park, which has been managed by the tradition ways of the Anangu. Uluru is the one of the most distinguishing landscape in the continent of Australia, which will show the evolution of the continent as a whole. The landscape is an epitome of the starkness and isolation of the environment in the Australian dessert. This place has spiritual importance for the aboriginal tribes living in that region which has become the symbolic personification of the landscape in Australia (Leavesley Cary, 2013). This has grabbed the attention of the large number of visitors both international and national and made the landscape as one of the most popular visiting sites in central Australia. The UluruK ata Tjuta Aboriginal Land Trust has owned the land of the park and the area of the park is about 1325 square kilometres. The law of the aboriginal is prevalent in that region and the traditional law system followed by the tribal people has been passed on to the next generation (Environment.gov.au., 2017). These aboriginals are working in maintaining and managing the heritage of this site and the law followed by the Anangu helps in the uniting the tribe as the whole. This park is diverse in culture and consists of rare species of flora and fauna which is being protected by the joint effort of the trust and the national government. Tourism is the main industry for the generation of the revenue as it is one of the main attractions for the visitors from abroad. The rich culture and heritage of the parka and the people living in that region is the main reason for the inclusion of the park in the world heritage list (Kltringer Dickinger, 2015). The park is one of its kinds as group of na tive people and the landmanagement authorities are managing it jointly. This helps to provide the visitors with a better understanding of the culture and the values practiced by the aboriginals in that region. Push and pull factor The motivation of the tourists is based on the two dimensions of pull and push where the visitors are pushed by their own internal forces and the attributes of the destination will cause the pull. These two dimensions are very important factors for generating motivation among the individuals. The park is the premium location for the international and national visitors. However, the motivation factors for both these travelling groups are different from each other. The push factor is more effective for the national visitors where they are drawn towards the site due to the cultural values and practices of the region (Morgan et al., 2017). There are lot of aboriginals who have moved away from their homeland and have been living in the coastal cities so they are attracted to their own culture and the values. There are lot of people who are pulled by the urge of relaxation and self-exploratory measures, which will enable them to spend some quite time alone. However, the park is immensely p opular among the travellers from all over the world as it has been included in the world list of heritage. Thus, the pull factor is much more effective for this site as most of the foreign travellers are engrossed due to the attractiveness and attributes of the park (Na et al., 2017). The park consists of endangered species of flora and fauna, the culture of the park and the aboriginals living over is a major attraction for the people. This attractive feature of the national park is the unique selling proposition for the tourism companies where they use the pull strategy to grab the attention of the travellers. The perception of the visitors will be different based on the information they receive about the various attributes of the destination. The model for the push and pull motivation is dependent on the needs and wants of the travellers and due to the rich cultural heritage and the scenic beauty it has grabbed the attention of lot of foreign visitors (Baldi et a., 2017). The Aust ralian government generates maximum of their exports from the travel and tourism so they have promoted the UluruKata Tjuta National Park, as it is most promising cultural heritage of the country. Thus, it can be said the motivation of the travellers are driven by their internal desires and the choice of the destination depends on the attributes of the tourist site. Strength and weaknesses The UluruKata Tjuta National Park have issues in the field of resources, operations and brand image. The land committee and the indigenous people of that region manage the national park jointly so there is lack of clarity in the decision-making procedure. The decision-making procedure is totally based on the traditional laws of the land so there are lot of constraints attached to it(Lee, 2013). Themanagement of the national park is tough for the management team as the social traditions for the region is complex and sensitive. The amalgamation of the traditional law and the modern society is the major weakness of the national park. The cultural aspect of the park is very essential and it remains closed on special occasions. the visitors are unaware of the culture and values of the aboriginals so it is necessary for them to restrain their behaviours so that they do not offend the local people in that area (Grose, 2017). There are so many complexities attached to that area but still it is the one of the most popular tourist sites in Australia. The very reason of the fact is the scenic beauty and the availability of large amount of endangered species of flora and fauna. The evolution of humankind can be understood by visiting that place as it will provide the visitors with information and facts, which will astonish them. The bush food and the rock in the region is very famous and has grabbed the attention of all the foreign tourist. The current statistics portray that the amount of visitors have increased significantly in the last year and it supposed to increase even further. Themanagement team provides the visitors with an application, which acts as a guidance system, and level of satisfaction among the consumers is very high. The smart phone app will provide the visitors with all the relevant information and the restriction, which will make their journey even more peaceful and satisfying. Management of the UluruKata Tjuta National Park Themanagement of the park is based on the traditional law of the land and the leaders have passed on the law of the land for centuries. The rules and regulation of the native people helps in unifying the different tribes in the region and the management areas has been equally divide among the natives and the land authorities. This law of the natives and the knowledge of the land authorities has helped in the development of the region (nder, Wber Zekan, 2017). They have to adjust to the traditional beliefs of the natives and so the work schedule and the management of the park has to be in alignment with the cultural beliefs and the values of the aboriginals. The sustainability of the frame work is based on the strict orthodox rules so the management is focusing on combing the essence of traditional approach and the modern knowledge (Haynes, 2017). Conclusion Thus, it can be concluded form the report that is one of the most premium destinations for the foreign travellers. The UluruKata Tjuta National Park statistics show that the number of the visitors has increased significantly and it has been predicted to be increased even further. The usage of the push and pull factor has been done in effective way which has increased the popularity of the site. The information has been provided to the consumers in such a manner that it can pull the visitors towards the site. Moreover, the cultural and ethnic value of the park is unique and provided the travellers with worthy experience. The level of satisfaction among the tourist is very high and the positive reviews have further increased the popularity of the landscape. References Environment.gov.au.(2017).Www.environment.gov.au. Retrieved 16 june 2017, from https://www.environment.gov.au/system/files/resources/f7d3c167-8bd1-470a-a502-ba222067e1ac/files/management-plan.pdf Fodness, D. (2016). The problematic nature of sustainable tourism: some implications for planners and managers.Current Issues in Tourism, 1-13. Kltringer, C., Dickinger, A. (2015). Analyzing destination branding and image from online sources: A web content mining approach.Journal of Business Research,68(9), 1836-1843. Lee, T. H. (2013). Influence analysis of community resident support for sustainable tourism development.Tourism Management,34, 37-46. nder, I., Wber, K., Zekan, B. (2017). Towards a sustainable urban tourism development in Europe: the role of benchmarking and tourism management information systemsA partial model of destination competitiveness.Tourism Economics,23(2), 243-259. Morgan, J., Crooks, V. A., Sampson, C. J., Snyder, J. (2017). Location is surprisingly a lot more important than you think: a critical thematic analysis of push and pull factor messaging used on Caribbean offshore medical school websites.BMC medical education,17(1), 99. Na, H. R., Park, E. J., Yang, S. J., Cha, Y. S., Lee, M. A. (2017). Analysis of consumers' needs and satisfaction related to food culture in Jeonju Hanok Village: Application of the Push-Pull factor theory.Journal of Nutrition and Health,50(2), 192-200. Winton, T. (2017). The Island Seen and Felt.Places Journal. Haynes, C. (2017). The value of work and common discoursein the joint management of Kakadu National Park.The Australian Journal of Anthropology,28(1), 72-87. Baldi, G., Texeira, M., Martin, O. A., Grau, H. R., Jobbgy, E. G. (2017). Opportunities drive the global distribution of protected areas.PeerJ,5, e2989. Grose, M. (2017).Constructed Ecologies: Critical Reflections on Ecology with Design. Taylor Francis. Leavesley, A. J., Cary, G. J. (2013). The effect of patch area on birds in central Australian mulga (Acacia aneura) woodland of different times-since-fire.Pacific Conservation Biology,19(1), 28-38.

African American vs. Caucasian Americans essays

African American vs. Caucasian Americans essays At first glance some people might consider this paper to be on the racial side, however it was all written by observations made. There are many differences between African Americans and Caucasians, some people don't see the differences because of ignorance . You must read the paper with an open mind and take none of this to heart. African American and Caucasians function differently in public surroundings. When you see a young African American you usually see them in groups of four of more. However, when one of them gets into a disagreement five to ten more show up in their defense. They are a very close knit group of individuals. I have also noticed that when you see a young African American walking around they are usually singing, talking very loud or running around. Also when they are in groups they are very loud and take over the area that they occupy. On the other hand when you see Caucasians they are rarely in groups of three or more. To top it off when someone in one of their groups gets in trouble the rest of the group is nowhere to be found. Most times when you see young Caucasian people in a group they are for the most part within a normal speaking level. These two groups tend to act differently in the public due to their cultural differences. There are a number of differences between the churches of African Americans and Caucasians. At most typical African American churches there are no true sermons. The African American churches tend to do more entertaining rather than teaching. They also do a great deal of singing and dancing involved in there praising of God. They emphasize fellowship in their churches especially after church when they all gather and close the celebration with a meal together. However at a typical Caucasian church there are a few differences. To start it off when you first walk in you get a program detailing what will be happening through the service. The...

Create a Steller Creative Strategy with These 10 Real-Life Examples

Create a Steller Creative Strategy with These 10 Reals As marketers, we constantly feel the pressure from our stakeholders, bosses, maybe even managers, to be creative. Not too creative to the point that your idea will get shut down, but creative enough that you are different (and better) than your competition. It sometimes can feel like they are asking you to mix oil and water. Ya feel me? Oh and don’t forget, your creative strategy has to work. To the point that you are confident in what you’re doing, you can prove the ROI, and figure out how to plan and execute the entire strategy. Take a deep breath because after reading this, instead of feeling like this†¦ You’ll feel like this. In this post you’ll learn everything you need to know about creative strategies, from how-to-write one, to successful, real-life examples that you can implement in your own workplace. Let’s get started! The Importance of a Creative Strategy You know creative strategies are important, probably because you were asked to make one, but you might not understand why  they are important. Creative strategies assist the company in reaching marketing goals, prove their ROI, and support business growth through a strategic and well-executed approach. Basically, your creative strategy is what, how, and why, you’re going to reach your marketing goals and business objectives. Without one, you risk losing sight of your projects, going over budget, and ticking off your stakeholders. 😠¨ How To Write The Best #Creative Strategy with @.How to Write the Best Creative Strategy Writing an entire creative strategy can be pretty intimidating, but don’t worry. I’ve broken it down step-by-step so it seems a little less daunting (hopefully). 1. Marketing Goals Before you come up with your creative strategy, you need to know what you’re trying to achieve by setting a marketing goal. Don’t worry about the how, that comes later... You’ll want your marketing goal to be S.M.A.R.T.😉 S.M.A.R.T. stands for specific, measurable, aspirational, realistic, and time-bound. Here’s an example of a S.M.A.R.T. goal: â€Å"I want to increase my conversion rate by 2% during Q4 2019.† 2. Marketing Key Performance Indicators It’s important that you know which metrics to measure when assessing your goal. In reality, you can’t prioritize every metric, because that would mean that all of your metrics have the same importance (and they shouldn’t be). KPIs are metrics that indicate progress towards a particular goal. Some examples of KPIs that you may be measuring are: Leads generated. Conversions. Revenue. Email list subscribers. Pageviews. Tying KPIs into our other example, the main metric that you would want to focus on is conversions. Make sense? Recommended Reading How to Select Marketing Metrics and KPIs to Monitor Pick a KPI or two that goes hand in hand with your goal and then focus on them. You’ll be surprised how much focusing in on a specific metric can help you reach your goal! Now that you’ve set your marketing goals, it’s time to find out who you’re marketing to. 3. Target Audience Define the ideal person that you want to buy your product or service. The better you know your target audience, the better you can market to them. Understand their needs and wants helps you get inside their minds to create a creative strategy that connects to them.Now you’re probably thinking, how can I apply what I know about my target audience to my creative strategy? Well†¦ Here’s a quick example. Let’s say your target audience are purchasers at hospitals and medical centers. To reach them, blasting out a commercial on TV showing your product line of highly niche medical equipment probably won’t help you reach your goal†¦ But, if you write content that can help your target audience solve real-life problems†¦ well, you get the point. There’s your creative strategy. It’s one and it’s based on attracting your target audience through content that helps them solve their problems. 4. Benefit This step is as simple as it sounds. Answer this: What benefit(s) does my target audience get from my product or service? If you don’t know the direct benefits, there’s no way your audience will understand the benefits. Make sense? Ask yourself these three things to make sure that you are hitting the nail on the head: How to Find the Direct Benefits of Your Product or Service What does my target audience gain from it? What problem does it solve? What is my competitive advantage? Let’s go back to our previous example. The medical equipment company would answer these questions to understand the benefit they provide to their customer: What does my target audience gain from my product or service? What problem does my product solve? What is my competitive advantage? 5. Support All the benefits you just listed are awesome, but they aren’t going to believe you unless they are backed up with some facts. Support your benefits so that people actually believe you. There are a number of different ways you can support your benefit in your creative strategy. Customer testimonials  are a great way to show that real people have used your product or service and prove it works! To get customer testimonials, you can directly ask customers or even use reviews that you get. Statistics are a quick and easy way to prove yourself. It can be as simple as stating â€Å"95% of customers said they would never go back to their old laundry detergent.† The stat deems you credible and persuades your audience to believe you. Using facts  in a creative strategy is very similar to adding a statistic. You see facts in creative strategies all of the time. â€Å"Recommended number one whitening toothpaste among dentists.† It’s a fact and it makes people trust the product. Lastly, demonstrating  how your product works can back up your benefits. Just make sure it actually works. 😉 We’ve all seen those OxiClean commercials†¦ Must I say anymore? 6. Positioning Brand positioning strategy  is a large project in itself. When you consider positioning in your creative strategy, make sure it aligns with your brand. The worst thing is when companies aren’t true to themselves. 7. Deliverables The deliverables of your project are going to be any tangible or intangible actions or tasks that direct the promotion of your product or service. Your deliverables are going to be based solely on the type of creative strategy that you are implementing. For example, a creative content strategy is going to look a lot different than a creative social media strategy. To prepare deliverables for your creative strategy, ask yourself: Who needs to be involved in this project? What tactics need to be implemented to reach our goal? What does the timeline look like to complete this project? You can save a ton of time on your project by using a template that has your entire project laid out with the click of a button. ’s task templates  are a simple way to create a workflow one time and apply it to all future projects. The tasks, due dates, and delegations are automatically assigned, so there won’t be any confusion in your project. This is how they work: First, you’ll want to create a task for every item that needs to be created before the project goes live. Next you’ll want to add the due dates of your project. Maybe you want to give it two months, or two weeks, either way you’ll be able to schedule the appropriate days in the task template. All you have to do is select the number of days before publish that each task should get done. Finally, assign the tasks and set approvals to make sure everyone knows what their role is within the project. ’s task template will save you a ton of time on implementing your creative strategies throughout the entire year. Now to the fun part, budgeting. 😉 8. Budget One thing that ticks off stakeholders more than a bad creative strategy is when that creative strategy goes over budget. But don’t worry, here’s all you need to know so that you don’t go over budget to fulfill your tactics! Steps to Keep Your Creative Strategy on Budget Choose your deliverables Accurately estimate how much each deliverable is going to cost Keep track of where your money is going at all times Drop strategies that aren’t performing well The biggest thing with budgeting  is to make sure you keep an eye on the money and the tactics so that going over budget never becomes an issue. Recommended Reading How To Create A Marketing Budget Plan 9. Executional Guidelines When being creative and doing this â€Å"out of the box,† sometimes we can forget about certain guidelines that our companies have. This step won’t apply to every marketing team. Most likely, if you are part of a larger corporation you will need to include it. This step ensures that your strategy follows any necessary guidelines so that your stakeholders don’t have to hand it right back to you. Pat yourself on the back because you officially know how to write a creative strategy. ðŸ™Å' You’re probably thinking okay great, I know how to write one, but that doesn’t help me think of creative concepts. Well, you’re in luck. If you want to see some successful IRL examples of creative strategies, keep on scrollin’. Types of Creative Strategies with Real Life Examples Getting asked to be creative is worse than the dawn of the blinking cursor. But good news, you wouldn’t be asked to come up with a creative strategy if you weren’t capable of it. So hold your head up high and go into this with an â€Å"I can do it† attitude. 💠ª It would take days to cover every type of creative strategy, so this blog post will cover the most prevalent topics with some killer examples. Content Nowadays everyone is doing content marketing. Well not everyone, but 53%  of businesses use content marketing and that is a lot of companies to compete against. 53% of businesses use content marketing. Use a creative strategy to make yours stand out!If you want to stand out from the rest of the companies, it’s your job to be more creative than them. Instead of using the traditional blogging method, here are a few out-of-the-box ideas to take your content marketing to the next level. Make your content useful. You’re probably thinking, I already do this. Chances are that you don’t as much as you could. Just because your content is educational, doesn’t mean it’s useful to your consumers. A few tips to make your content useful is to: Add helpful templates Make it actionable Use it as a discussion platform for your consumers to engage Use emotion. There’s nothing worse than reading a bone dry article. If it’s boring to write, chances are it’s just as boring to read. Make your consumers feel something when they read your content. Whether it’s humor, excitement, or happiness, adding some type of emotion will help your audience remember you. If you aren’t promoting the content that you are writing, people aren’t going to see it. In fact, you can use this little method to boost your social media traffic to your content by 192%. Be the expert. Before you write content for your next campaign, I challenge you to do double the research that you normally do. Make it your goal to have the most educational article that you possibly can. If you do this, people will be more likely to use your content as a reference than the other leading competitors. Them using you as a reference is a great way to get your foot in the door. 🚠ª Make Your Headlines Stand Out. â€Å"5x as many people read the headline as read the body copy.† - David Ogilvy Your headline is just as important as the copy underneath it. Make sure you are spending the time on your headline that it deserves. Make it catchy, enticing, and creative. If you need some help judging whether your headline will do the trick, try using the Headline Analyzer. Creative Content Strategy A company that slays the content marketing game is Sephora. Instead of a traditional blog, they created a content hub  for their customers to share beauty tips and product knowledge. It’s genius. Not only is it a useful resource for customers to go, but it drives them to their ultimate goal of selling product.